Private Dental Practice Marketing
Growing your private practice
is what we do best.
Whether you're going fully private, growing your private list alongside NHS, or converting existing patients to higher-value private care — we build the campaigns that make it happen. 20+ years of private dental practice marketing behind every strategy.
No commitment · 30 minutes · Free
Why private growth matters
The revenue case for
growing your private list.
The financial difference between an NHS patient and a private patient is stark. The most successful dental practices we work with have deliberately shifted their patient mix toward private — and the revenue impact is transformational.
NHS patient value
Private patient value
How we grow your private practice
Attracting the right patients.
Building a sustainable private practice.
Targeting "private dentist [your city]", "private dental practice near me", and treatment-specific terms. Capturing patients actively looking for a better private practice in your area.
Dominating local search results and the map pack for private dentistry searches — building organic visibility that generates private patient enquiries at zero cost per click.
Reaching patients in your local area who match the profile of your ideal private patient — building brand awareness and driving enquiries for your key private treatments.
Systematic campaigns targeting NHS patients who are ready to switch — reaching them at the exact moment their frustration with NHS access is highest.
Private patients read reviews before choosing a practice. We build systematic review generation into your patient journey so your online reputation reflects the quality of your care.
Appearing when patients ask AI assistants "best private dentist near me" — ensuring your practice is visible in both traditional Google and the AI search channels patients increasingly use.
Common questions
Private practice marketing — your questions answered.
Google Ads campaigns for private dentistry typically start generating enquiries within 48–72 hours of launch. Building a substantial private list takes 6–18 months of consistent marketing — but the revenue impact compounds significantly over time.
Yes — this is one of the most common situations we work with. We build campaigns specifically designed to attract private patients and NHS-to-private switchers, gradually shifting your patient mix toward the higher-value end without disrupting your existing NHS list.
Time, attention, and outcomes. Private patients are choosing a different experience — shorter waiting times, more appointment time, continuity of care, and access to a wider range of treatments. We position your practice around these differentiators, not on price.
Yes — going fully private requires a specific transition strategy. We help practices build their private patient pipeline before making the switch, so there's no revenue gap during the transition period.
Ready to grow your
private patient numbers?
Book a free 30-minute call. We'll review your current patient mix, your local competition, and build a strategy to grow your private list consistently.
Book your free private practice auditNo commitment · 30 minutes · Free
Arrange a Free
Discovery Call
No commitment required · 30 minutes · Results within 2 weeks
Don't just take our word for it
Client Testimonials
Dr Harris Zahid
Principal dentist, Fishergate
"...so the first 6 months have been very positive, looking at the revenue and how many new patients we are getting, everything has doubled year on year and January 2026 was a record month, almost 10 times more than the year before..."
Jas Gill
"...Adam & his work is beyond words. We recently did an Aligner Open Day using his Agency & I was blown away. He got the day full, the nurture sequence was spot on, patients were ready to go ahead even before they walked in to see me..."
Dr Tony Taunk
Owner, Dental Perfection
"...I highly recommend the team at Dentree, all our needs have been catered for and they have been instrumental in building a brand for my practice..."
Dr Eanesh
Owner, Norton Dental Practice
"...They have managed to help grow the business and continue to do so. Their friendly & open approach to business is exceptional and I’m glad we found them!..."
Dr Venay Verma
Co-Owner, Downing Dental
"...Ever since we joined Dentree we have received an amazing and reliable service and have seen solid patient leads come through which subsequently play an essential role in increasing practice profits..."
Kavita Verma
Practice Manager, Sparkle Dental Boutique
"...Our dental marketing is working much better than we have ever had. I feel that Dentree is responsive with Adam constantly tweaking our campaigns following feedback from me in order to generate better quality leads..."