Orthodontics Marketing for Dental Practices
More orthodontic cases.
Across every aligner system you offer.
Whether you offer Invisalign, Six Month Smiles, Smilelign, fixed braces, or a combination — we build campaigns that fill your orthodontic diary and position your practice as the alignment destination in your area.
No commitment · 30 minutes · Free
Every aligner system. One marketing partner.
We market every orthodontic
system you offer.
You don't have to offer Invisalign to run effective orthodontic marketing. We build campaigns around whatever system you use — positioning your practice as the local expert and your treatment as the right choice for patients in your area.
The market-leading brand. High search volume, strong patient recognition, and our deepest campaign experience.
£3,000–£5,500
Fast results, strong appeal to adults who want a quick, cosmetically-focused fix. Great social media content.
£2,500–£3,500
Affordable clear aligner alternatives with growing patient awareness. Strong value proposition to market.
£1,800–£3,000
Still in high demand, especially for more complex cases and younger patients. Cost-effective treatment to market.
£2,000–£4,000
Hidden braces for adult patients who want completely invisible treatment. Premium positioning, high case value.
£3,500–£6,000
How we generate orthodontic enquiries
Filling your ortho diary
month after month.
Capturing patients searching for your specific aligner system, "orthodontist near me", and treatment-specific terms. High intent, fast results.
Before/after content, smile transformation reels, and treatment explainer ads targeting the 20–45 demographic most likely to invest in orthodontic treatment.
Ranking for "[system] [city]", "clear braces [city]", and appearing in AI search answers — long-term organic visibility that generates enquiries without ongoing ad spend.
Orthodontic results are highly visual and highly shareable. We advise on a simple case photography protocol that generates social content and website proof simultaneously.
Automated follow-up that keeps ortho prospects engaged until they're ready to book their free consultation — because not every enquiry converts immediately.
A targeted campaign to patients who've expressed interest in orthodontics at check-ups but never followed through — your warmest, lowest-cost ortho audience.
Common questions
Orthodontics marketing — your questions answered.
Absolutely. Invisalign has the strongest brand recognition, but patients searching for "clear braces", "teeth straightening", and "orthodontist near me" are open to whichever system their chosen practice recommends. We build campaigns around patient outcomes, not brand names.
A free smile consultation or free assessment — ideally with a digital scan if you have iTero or similar. This removes the commitment barrier and gives you the opportunity to present treatment in person. Practices using free consultations as their primary CTA consistently see higher enquiry conversion rates.
On personalisation, expertise, and trust. Patients choosing between a corporate chain and an independent practice are often swayed by the sense that an independent will give them more time, attention, and continuity of care. We position your practice around these strengths.
Yes — finance is one of the most effective conversion tools for orthodontic marketing. Breaking a £3,500 treatment into £X/month payments makes it immediately accessible to a much broader audience. We integrate finance messaging into every campaign.
Ready to grow your
orthodontic case numbers?
Book a free 30-minute call. We'll review your current orthodontic marketing, look at your local competition, and build a campaign plan that fills your ortho diary consistently.
Book your free orthodontics marketing auditNo commitment · 30 minutes · Free
Arrange a Free
Discovery Call
No commitment required · 30 minutes · Results within 2 weeks
Don't just take our word for it
Client Testimonials
Dr Harris Zahid
Principal dentist, Fishergate
"...so the first 6 months have been very positive, looking at the revenue and how many new patients we are getting, everything has doubled year on year and January 2026 was a record month, almost 10 times more than the year before..."
Jas Gill
"...Adam & his work is beyond words. We recently did an Aligner Open Day using his Agency & I was blown away. He got the day full, the nurture sequence was spot on, patients were ready to go ahead even before they walked in to see me..."
Dr Tony Taunk
Owner, Dental Perfection
"...I highly recommend the team at Dentree, all our needs have been catered for and they have been instrumental in building a brand for my practice..."
Dr Eanesh
Owner, Norton Dental Practice
"...They have managed to help grow the business and continue to do so. Their friendly & open approach to business is exceptional and I’m glad we found them!..."
Dr Venay Verma
Co-Owner, Downing Dental
"...Ever since we joined Dentree we have received an amazing and reliable service and have seen solid patient leads come through which subsequently play an essential role in increasing practice profits..."
Kavita Verma
Practice Manager, Sparkle Dental Boutique
"...Our dental marketing is working much better than we have ever had. I feel that Dentree is responsive with Adam constantly tweaking our campaigns following feedback from me in order to generate better quality leads..."